Partner with Magenta

Magenta is an independent aviation media and reference hub focused on light sport aircraft (LSA) and recreational pilots in Asia‑Pacific.

We act as an editorial partner for recreational and light sport aviation, helping pilots and organisations make safer, smarter decisions. We cover training, safety, regulation, aircraft, and the real pilot journey. We work with organisers, manufacturers, schools, and industry leaders who share a commitment to safe, serious, and sustainable recreational aviation.

Our focus is on recreational aviation in Asia‑Pacific, including Australia, New Zealand, Singapore, Malaysia, Thailand, Indonesia, and the wider region.

This page explains how to collaborate with us through editorial partnerships and clearly labelled sponsored content.

Who we work with

We are interested in structured, long‑term relationships with aviation events and airshows, including general aviation and recreational fly‑ins as well as safety conferences and training events.

We work with aircraft manufacturers and distributors, such as LSA, microlight, and training‑fleet OEMs, along with regional distributors serving Asia‑Pacific. We collaborate with flight training schools and flying clubs, including recreational and LSA training schools, clubs, syndicates, and owner groups.

We are also interested in aviation gear and service providers that support training and operations, including training aids, headsets, apps, EFBs, safety equipment, insurance, maintenance, and related services.

Finally, we welcome aviation associations and regulators, from national aviation authorities and delegated bodies to recreational aviation associations and safety offices.

If your work touches recreational pilots in Asia‑Pacific, we are interested in hearing from you.

What we offer partners

1. Serious, targeted coverage

We provide pre‑event briefings and recaps that explain what recreational pilots, students, and schools can expect, and highlight key announcements and practical takeaways.

We produce in‑depth explainers and guides on new aircraft or equipment in a training or club context, and we interpret regulatory changes to explain what they mean for pilots and schools. We conduct interviews and Q&As with CFIs, school owners, safety managers, OEM representatives, and association leaders, always focusing on philosophy, safety culture, and practical implications.

2. Access to a qualified audience

Our readers are adults in Asia‑Pacific who are considering or pursuing recreational flying, newly licensed pilots who want to stay current and safe, and schools, clubs, and industry stakeholders who value educated pilots.

We focus on clarity, safety, and decision support rather than hype, so partners benefit from being seen in a context that prizes good airmanship and informed choices.

3. High editorial standards

Partners can expect fact‑checked, sourced content. We link to primary documents and official data and we are explicit about what is known, unknown, and still evolving.

We clearly label sponsored content, branded content, and editorial partnerships, and we do not paywall safety‑critical information. Our work is presented professionally, with structured, mobile‑friendly articles and consistent templates for guides, interviews, and recaps.

How we work with partners

Airshows and events

For airshows and aviation events, we seek press or media accreditation so that we can attend briefings, safety sessions, and product launches, and conduct on‑site interviews with organisers, schools, OEMs, and pilots.

We also request access to schedules and background materials so that we can publish pre‑event briefings focused on what matters for recreational pilots, and produce post‑event recaps that emphasise training, safety, and aircraft. In return, we commit to preparing clear coverage angles agreed in advance, meeting reasonable embargoes and information restrictions, and always highlighting practical value for recreational pilots and flight schools.

Aircraft manufacturers and distributors

For aircraft manufacturers and distributors, we are particularly interested in training‑fleet‑relevant aircraft and LSAs, including types commonly used in recreational and primary training and aircraft used by clubs and owner groups in Asia‑Pacific. We value technical and operational context, including documentation, performance data, maintenance realities, and how aircraft fit into local regulations and infrastructure.

Collaboration can include technical briefings and interviews with your team, on‑the‑record explanations of where your aircraft fits in the training ecosystem, and clearly labelled sponsored explainers or branded content series where that makes sense. We do not produce promotional copy disguised as independent reviews and we are transparent about the nature of any collaboration.

Flight schools and clubs

We seek to work with flight training schools and flying clubs that take training standards and safety culture seriously. We can feature your training philosophy and approach in structured Q&A interviews, and include you in country or region‑level training guides where that is useful for readers.

We can also cover new programs, fleets, or safety initiatives that have broad relevance. To do this well, we need access to senior instructors or training leads for structured conversations, openness about your typical student profile, progression, and safety focus, and permission to name your school or club and link to your official resources. Our goal is to help prospective students make realistic, safer decisions rather than rank schools or publish superficial “best of” lists.

Gear, equipment, and services

For aviation gear, equipment, and services, we focus on products and offerings that materially affect safety, training quality, or pilot decision‑making. This includes headsets, training tools, flight bags, safety gear, software, apps, and EFBs used in training or recreational flying, as well as insurance, maintenance, and other operational services.

Collaborations can take the form of use‑case explainers that show where your product fits in the training or pilot journey, or scenario‑based pieces that illustrate how a tool helps in specific training or safety scenarios. For any commercial relationship, we label sponsored content and branded content clearly and retain editorial control over structure, conclusions, and language.

Associations and regulators

For aviation associations and regulators, we welcome background briefings and interviews on regulatory changes, access to subject‑matter experts for on‑record explanations, and pointers to official guidance and safety materials that we can interpret for pilots.

Our role is to translate complex rules into clear, practical guidance, reinforce safety messages and regulatory intent, and provide a channel for recurring updates and clarifications. We do not advocate for specific regulatory outcomes on behalf of private actors; our primary duty is to reader clarity and safety.

Our editorial principles

When we collaborate, these principles still apply. We are pilot‑first, which means every piece of content must help a recreational pilot, student, or instructor make better decisions or fly more safely.

We are independent but constructive. We are open to editorial partnerships and sponsorships, but core guides remain impartial, sponsored work is disclosed, and safety‑critical information remains accessible. We are evidence‑based. We anchor our coverage in official documents, data, and safety materials, and in named experts and on‑the‑record interviews.

If you need purely promotional content with no editorial standards, we are unlikely to be the right partner.

Propose a collaboration

To explore an editorial partnership or sponsored content collaboration, please email alan@magentadebrief.com.

In your message, tell us who you are by sharing your organisation name, your role, your website, and your primary markets. Explain what you have in mind, whether that is event access, aircraft or gear briefings, school announcements, interview proposals, branded content ideas, or other partnership concepts. Outline your timeline, including key dates, launch windows, or event schedules. Attach or link to any relevant materials, such as fact sheets, press kits, official documents, and any embargo information.

We review collaboration proposals with the same lens we bring to our coverage: does this help recreational pilots and the wider recreational aviation ecosystem make safer, smarter decisions?

If the answer is yes, we will work with you to design a format that serves readers and reflects well on your organisation.